CMS·2025-07-15 08:02Investment Rating - The report maintains a positive investment rating for the media and internet industry, particularly highlighting leading companies in various segments such as gaming, IP, and live streaming [1]. Core Insights - The media sector has seen a 2.39% increase over the past week, ranking 6th among all industries, and a year-to-date increase of 13.62%, ranking 3rd overall. This growth is attributed to policy support for sub-industries like gaming and a shift in market perception towards "emerging consumption" [1]. - The report emphasizes the long-term growth potential of cultural, sports, gaming, and live streaming sectors as part of China's consumption upgrade, driven by rising GDP per capita [1]. - The gaming industry is currently valued at approximately 17 times earnings, indicating a reasonable valuation with safety margins despite multiple favorable factors such as policy support and accelerated overseas expansion [1]. Summary by Sections Market Performance Review - The media industry index increased by 2.39% from June 30 to July 6, outperforming the Shanghai Composite Index, which rose by 1.40% [10]. - The top-performing stocks in the media sector during this period included Giant Network with a 17.42% increase and other companies like Jibite and 37 Interactive Entertainment [12][13]. Key Data in Film and Gaming Industries - The top films by box office for the week included "Jurassic World: Rebirth" with a box office of 298.34 million and "Detective Conan: The One-Eyed Phantom" with 125.00 million [18]. - In the gaming sector, the top mobile games included "Honor of Kings" and "Peacekeeper Elite," both published by Tencent, dominating the iOS sales rankings [31]. Television and Streaming Insights - The highest-rated TV drama was "Jinxiu Fanghua" with a rating of 2.075% on Hunan TV, while the top web dramas included "In the Name of Law" and "Jinxiu Fanghua" [22][24]. - The top variety show was "Keep Running Season 9," leading the ratings with a broadcast index of 79.4 [28]. Emerging Consumption Trends - The report identifies emerging consumption as a new market focus, with significant user engagement and consumption potential observed in sectors like gaming, trendy IPs, music, and sports events [1]. - The report suggests a 2-3 year investment horizon for quality leading companies in these sectors, emphasizing the importance of content creativity and operational capabilities [1].