Investment Rating - The investment rating for the company is "Buy" [1] Core Insights - The company's main brand retail revenue showed low single-digit growth year-on-year in Q2 2025, while the Saucony brand achieved over 20% year-on-year growth [2][3] - The retail discount for Q2 2025 remained healthy at 70-75%, consistent with Q1 2025 [3] - The company is focusing on a direct-to-consumer (DTC) strategy, which may have short-term negative impacts on sales but is expected to enhance brand loyalty and retention in the long term [4] Summary by Sections Event Overview - In Q2 2025, the main brand's retail revenue experienced low single-digit growth year-on-year, with discounts ranging from 70% to 75%. The Saucony brand saw retail sales growth exceeding 20% year-on-year [2] Analysis and Judgments - The main brand's retail revenue growth slowed from mid-single digits in Q1 2025 to low single digits in Q2 2025. The retail discount remained stable compared to previous quarters, indicating a healthy pricing strategy [3] - Saucony and another brand, Myle, benefited from their superior performance in professional running and outdoor segments, with Saucony's retail growth slowing to about 20% in Q2 2025, down from approximately 40% in Q1 2025 due to adjustments in e-commerce strategy [3] Investment Recommendations - The company is expected to continue expanding its product matrix and open around 30 new Saucony stores throughout the year. The sale of the KP brand is anticipated to reduce financial drag and allow a focus on three main brands [4] - Revenue forecasts for 2025, 2026, and 2027 are projected at 142.86 billion, 155.58 billion, and 172.51 billion respectively, with corresponding net profits of 13.74 billion, 15.11 billion, and 16.64 billion. The estimated EPS for these years is 0.50, 0.54, and 0.60 respectively, with PE ratios of 10, 9, and 8 [4][6]
特步国际（01368）：Q2主品牌低单位数增长，索康尼超20%