Dongxing Securities·2025-07-17 10:46Investment Rating - The report maintains a "Buy" rating for Pop Mart International Group Limited [2][5] Core Views - The company is expected to achieve over 200% year-on-year revenue growth in the first half of 2025, exceeding 13.67 billion RMB, with net profit growth of over 350%, reaching at least 4.34 billion RMB [3] - The company's profit margin reached a historical high of 31.7%, an increase of 10.6 percentage points year-on-year, driven by strong sales, new product launches, and overseas expansion [3][4] - The company has established a competitive advantage through a diverse IP matrix, strong IP operation capabilities, and extensive online and offline channels [5] Summary by Sections Financial Performance - Revenue for 2023 is projected at 6.30 billion RMB, with a growth rate of 36.46% - By 2025, revenue is expected to reach 31.80 billion RMB, with a growth rate of 143.93% - Net profit for 2023 is estimated at 1.08 billion RMB, with a growth rate of 127.55%, and is projected to reach 10.05 billion RMB by 2025, with a growth rate of 221.41% [6][10] Market Expansion - The company has seen strong domestic growth, particularly with the Labubu 3.0 series, which has generated high demand and maintained premium pricing in the secondary market [4] - Internationally, Pop Mart is expanding rapidly in Asia and making significant inroads in Europe and the Americas, with overseas revenue share increasing in the first half of 2025 [4][5] Future Outlook - The company is expected to continue its high growth trajectory in overseas markets, particularly in high-consumption regions like Europe and the Americas [5] - The financial forecasts for 2025-2027 indicate a steady increase in net profit, with projections of 10.05 billion RMB in 2025, 13.11 billion RMB in 2026, and 17.02 billion RMB in 2027 [6][10]