Investment Rating - The report assigns a "Buy" investment rating for the company, marking its first coverage [4][8]. Core Insights - The company, Saint Bella, is positioned in the female-focused market, aiming to create a comprehensive service ecosystem covering "pre-pregnancy, post-pregnancy, childcare, and elderly care" [4]. - Revenue is projected to grow from 472 million yuan in 2022 to 799 million yuan in 2024, with a compound annual growth rate (CAGR) of 30% [4]. - The adjusted net profit is expected to turn from a loss in 2022 to a profit of 208 million yuan in 2023, and further increase to 423 million yuan in 2024, representing a year-on-year growth of 103.4% [4]. - The postpartum care service is the core pillar of the company's ecosystem, with revenue from maternity centers expected to account for 85% of total revenue in 2024 [4]. Summary by Sections Company Overview - Established in 2017, Saint Bella has a market share of 1.2% in the maternity center sector as of 2024 [4]. - The company targets the mid-to-high-end market and has developed a multi-brand matrix to cater to different consumer segments [4]. Business Model - Saint Bella employs a light-asset high-end cooperation model by setting up maternity centers in existing luxury hotels, which reduces initial investment costs and leverages hotel brand equity to attract high-net-worth clients [5]. - The company has established 96 high-end maternity centers, with 62 self-operated and 34 managed centers as of 2024 [5]. Market Potential - The family care market in China is projected to grow from 392.8 billion yuan in 2019 to 711.3 billion yuan in 2024, with a CAGR of 12.6% [4]. - The elderly care market is expected to provide a dual growth engine for the company, driven by an aging population and evolving family structures [8]. Financial Projections - Revenue forecasts for 2025 to 2027 are 1.1 billion yuan, 1.48 billion yuan, and 1.96 billion yuan, respectively, with corresponding net profits of 94 million yuan, 200 million yuan, and 319 million yuan [8][10]. - The company is expected to achieve a price-to-earnings (P/E) ratio of 43.1, 20.1, and 12.6 for the years 2025, 2026, and 2027, respectively [8].
圣贝拉（02508）：公司动态研究报告：卡位女性赛道延伸至全生命周期生态