Dongguan Securities·2025-07-25 09:43Investment Rating - The report maintains an "Overweight" rating for the beer industry, expecting the industry index to outperform the market index by over 10% in the next six months [5]. Core Insights - The beer production in China for the first half of 2025 reached 19.044 million kiloliters, showing a slight year-on-year decline of 0.3% [3]. - In June 2025, the beer production from large enterprises was 4.12 million kiloliters, down 0.2% year-on-year, indicating some pressure on demand due to recent government regulations affecting consumption [4]. - Strong brands like Yanjing Beer and Zhujiang Beer are expected to maintain double-digit growth in their half-year performance, with Yanjing's net profit projected to increase by 40%-50% and Zhujiang's by 15%-25% [4]. - The beer demand is anticipated to recover marginally due to the peak consumption season and positive consumer sentiment, as recent government comments have aimed to correct the negative market sentiment caused by previous regulations [4]. - The report suggests focusing on companies such as Qingdao Beer, Yanjing Beer, and Chongqing Beer as potential investment targets [4].