YONGHUI SUPERSTORES(SH:601933) SINOLINK SECURITIES·2025-07-27 07:30Investment Rating - The industry investment rating is "Buy" (maintained) [1] Core Insights - Yonghui Supermarket announced a detailed private brand plan, aiming to increase the number of private brand products from 60 to 500 and penetration rate from 5% to 40% by 2029 [11][12] - The offline retail sector is seeing steady progress in store renovations, with 143 out of 523 stores (27.34%) already renovated as of July 25 [11] - Online retail competition remains intense, with expectations of subsidy wars continuing until the end of summer, potentially leading to a recovery in order sizes post-subsidy [11][18] Summary by Sections 1. Core Insights and Company Dynamics - Yonghui's private brand plan includes developing 2 products with over 1 billion in sales by 2026 and 15 such products by 2029 [11] - The online retail sector is expected to see a shift in competition dynamics, with Meituan likely regaining market share after the subsidy wars [11][18] 2. Industry Data Tracking - In the second week of July, the overall GMV for Tmall and JD.com decreased by 14.24% year-on-year [20] - The top five categories in terms of growth were toys, consumer electronics, home appliances, maternal and infant products, and pet supplies [20] 3. Market Review - From July 21 to July 25, the Shanghai Composite Index rose by 1.67%, while the retail sector (Shenwan) increased by 2.65%, ranking third among nine major consumption sectors [3][30] - Notable stock performers included Dalian Friendship and Lion Head Shares, with significant gains [3][29] 4. Investment Recommendations - Yonghui Supermarket is recommended for its transformation towards a selective retail model, which is expected to have long-term growth potential in the post-consumption era [32] - Meituan is viewed positively for its established barriers in user perception, rider management, and merchant relationships, despite competitive pressures from JD.com [34]