地产行业周报：短期政策关注度升温，重申中期维度拥抱优质企业-20250728

Investment Rating - Industry investment rating: Stronger than the market (maintained) [2] Core Viewpoints - Short-term focus on policy developments, while mid-term emphasis on quality enterprises. The real estate sector rose by 4.07%, outperforming the CSI 300 index which increased by 1.69%. The average daily transaction of new homes in 50 key cities increased by 23.7% week-on-week. As important meetings approach, market sentiment is expected to remain optimistic, with attention on the latest policy statements. Mid-term, as some companies exit the market and the central government emphasizes "controlling increments, optimizing stock, and improving quality," the industry is expected to shift towards quality competition, with product strength and financing capabilities becoming key factors for surviving companies [3]. Market Monitoring - Transaction volume rebounded, but future trends remain to be observed. In the week of July 19-25, new home transactions in 50 key cities reached 15,000 units, a 23.7% increase week-on-week. However, the average daily transaction for new homes in July (as of the 25th) decreased by 29% year-on-year and 37.1% month-on-month. The inventory decreased by 1.9% week-on-week, with a de-stocking cycle of 18.8 months, totaling 89.52 million square meters in 16 cities as of July 25 [9][12]. Capital Market Monitoring - The real estate sector saw a 4.07% increase, outperforming the CSI 300 index's 1.69% rise. The current PE ratio for the real estate sector is 42.93 times, placing it in the 99.1 percentile of the past five years [21]. Key Stock Recommendations - China Overseas Development: Valued at 0.38 times PB, with a dividend yield of 4.2%, and a year-to-date increase of 18.6%, below the Hang Seng Index [5]. - CR Land: Benefits from the stabilization of "good houses," providing stable dividend income with a projected dividend of approximately 10 billion from 2021 to 2024 [5]. - Beike-W: Expected to benefit from the recovery in second-hand housing transactions, with a projected net profit growth of 15% in 2025 [5]. Policy Environment Monitoring - The State Council announced the "Housing Rental Regulations," indicating a supportive policy environment for the real estate sector [7].