海外消费周报：百胜中国2Q25业绩点评-20250810

Investment Rating - The report maintains a "Buy" rating for Yum China, with a target price raised from 440 HKD to 450 HKD [2][9]. Core Insights - Yum China reported Q2 2025 revenue of 2.8 billion USD, a year-on-year increase of 4%, and core operating profit of 300 million USD, up 14% year-on-year, exceeding expectations due to better-than-expected restaurant profit margins [2][9]. - The company added 336 new stores in Q2, bringing the total to 16,978, with KFC and Pizza Hut contributing 12,238 and 3,864 stores respectively [2][9]. - Capital expenditure per store for KFC and Pizza Hut decreased to 1.4 million and 1.1-1.2 million respectively, attributed to optimization of investment per square meter and an increase in mini store formats [2][9]. - Same-store sales for KFC increased by 1% year-on-year, while Pizza Hut saw a 2% increase, with KFC's average transaction value rising by 1% to 38 CNY [2][9]. Summary by Sections 1. Yum China Q2 2025 Performance - Revenue reached 2.8 billion USD, a 4% increase year-on-year [2][9]. - Core operating profit was 300 million USD, reflecting a 14% year-on-year growth [2][9]. - The company opened 336 new stores, totaling 16,978, with KFC and Pizza Hut having 12,238 and 3,864 stores respectively [2][9]. 2. Store Expansion and Investment - KFC and Pizza Hut's capital expenditure per store decreased to 1.4 million and 1.1-1.2 million respectively [2][9]. - The company entered approximately 300 new cities in the past 12 months, with KFC and Pizza Hut reaching over 2,400 and 900 cities respectively [2][9]. 3. Same-Store Sales Performance - KFC's same-store sales increased by 1%, with average transaction value up by 1% to 38 CNY [2][9]. - Pizza Hut's same-store sales rose by 2%, with average transaction value down by 13% to 76 CNY, but transaction volume increased by 17% [2][9].