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百胜中国(09987):Q2同店销售正增,盈利能力持续提升
GOLDEN SUN SECURITIES·2025-08-12 13:02

Investment Rating - The investment rating for Yum China (09987.HK) is "Buy" [5] Core Views - The company reported a revenue of $2.787 billion in Q2 2025, a year-on-year increase of 4%, and a net profit of $215 million, also up by 1%. The core operating profit reached $303 million, reflecting a 14% increase year-on-year [1] - The company has successfully expanded its store network, achieving a total of 16,978 stores by Q2 2025, with KFC and Pizza Hut stores numbering 12,238 and 3,864 respectively. The net addition of 336 stores in Q2 2025 included 295 KFC stores, of which 119 were franchised [1][2] - Same-store sales showed positive growth, with overall same-store sales increasing by 1%, KFC same-store sales up by 1%, and Pizza Hut same-store sales rising by 2% [2] Summary by Sections Financial Performance - In Q2 2025, the restaurant profit margin was 16.1%, an increase of 0.6 percentage points year-on-year. KFC's profit margin was 16.9%, up by 0.7 percentage points, while Pizza Hut's profit margin was 13.3%, up by 0.1 percentage points [2] - The operating profit margin reached a new high of 10.9%, reflecting a year-on-year increase of 1 percentage point, driven by improved restaurant profit margins and reduced management expenses [2] Sales and Growth - The company experienced a significant increase in delivery sales, which rose by 22% year-on-year, accounting for 45% of restaurant revenue. KFC and Pizza Hut's delivery sales increased by 25% and 15% respectively [3] - Digital orders contributed $2.4 billion, representing 94% of restaurant revenue, with a year-on-year increase of 4 percentage points [3] Store Expansion and Innovation - The company has innovated its store formats, with over 1,300 KFC Coffee locations opened, and the annual opening target for KFC Coffee increased from 1,500 to 1,700. Pizza Hut's new WOW store format has expanded to over 200 locations since its launch in May 2024 [4] - Capital expenditure targets have been adjusted downwards, with the 2025 target reduced from $700-800 million to $600-700 million due to lower investment costs per store [4] Shareholder Returns - In H1 2025, the company returned $536 million to shareholders, including $356 million in stock buybacks and $180 million in cash dividends. The total expected shareholder return for 2025 is at least $1.2 billion [4]