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电力设备及新能源行业动态点评:政策推动七月车市平稳增长,行业整治内卷成果初现
Great Wall Securities·2025-08-13 08:01

Investment Rating - The industry investment rating is "Outperform the Market" [5][14]. Core Viewpoints - The report highlights that the new energy vehicle market in China shows strong resilience, with July production and sales of new energy passenger vehicles reaching 1.147 million and 987,000 units, representing year-on-year growth of 22.3% and 12.0% respectively [2][4]. - The penetration rate of new energy vehicles in the domestic retail market increased to 54.0% in July, up 2.7 percentage points from the same period last year, indicating a positive trend driven by policies such as scrapping and replacing old vehicles and tax exemptions [2][4]. - Exports of new energy vehicles have surged, with July exports reaching 213,000 units, a significant year-on-year increase of 120.4%, making it a key driver of overall automotive export growth [3][4]. Summary by Sections Market Performance - In July, the overall automotive market typically experiences a seasonal slowdown, but the new energy vehicle sector demonstrated robust growth, with cumulative production and sales from January to July reaching 7.59 million and 6.455 million units, respectively, reflecting year-on-year increases of 35.7% and 29.5% [2][4]. Export Growth - The report notes that July saw record-high exports for both passenger and new energy vehicles, with total passenger vehicle exports reaching 475,000 units, a 25.0% increase year-on-year. Notably, new energy vehicle exports accounted for 44.7% of total passenger vehicle exports [3][4]. Policy Impact - The government's policies aimed at curbing irrational price wars and promoting sustainable growth have shown effectiveness, with a reduction in the number of price-cutting models from 23 last July to 17 this July, and a lower average price reduction of 11.1% for new energy vehicles [4].