高盛：腾讯-2025 年第二季度回顾：人工智能助力各业务线增长，目标价上调至 701 港元，评级买入

Investment Rating - The report maintains a "Buy" rating for Tencent Holdings, with a target price increase to HK$701 from HK$658 [1][9][31]. Core Insights - Tencent's strong second-quarter results demonstrate the fastest top-line growth in four years, supported by record gross margins, positioning the company favorably within the Chinese internet sector to leverage AI applications across its business lines [2][20]. - Revenue and EPS estimates for FY25E-27E have been revised upward by 1-6% due to the stability of the games business, growth in marketing services, recovering fintech, and cloud/eCommerce acceleration [2][31]. - The report highlights the significant role of AI in driving growth across various segments, including games, advertising, fintech, and cloud services, with increased capital expenditures projected for FY25E and FY26E [2][20][27]. Summary by Sections Financial Performance - Tencent's total revenue for FY25E is estimated at Rmb746.72 billion, with a growth rate of 13.1% year-on-year, and for FY26E, it is projected at Rmb820.27 billion, reflecting a 9.9% growth [4][31]. - The company expects an EBITDA of Rmb343.45 billion for FY25E, with an EBITDA margin of 46% [4][12]. - EPS is forecasted to be Rmb27.69 for FY25E, showing a growth of 17% [4][31]. Business Segments - The gaming segment is projected to grow by 18% and 11% year-on-year for FY25E and FY26E, respectively, driven by strong titles and a robust pipeline [21][22]. - Marketing services revenue is expected to grow by 19% and 16% for FY25E and FY26E, supported by AI-driven adtech improvements and increased engagement on WeChat [25][26]. - Fintech and business services are anticipated to see revenue growth of 9% and 8% for FY25E and FY26E, respectively, aided by a recovery in transaction volumes and cloud service expansion [26][27]. AI and Technology Integration - AI investments are central to Tencent's growth strategy, with significant capital expenditures planned to enhance AI capabilities across its platforms [20][27]. - The report notes improvements in advertising effectiveness due to AI upgrades, leading to higher click-through rates and revenue per click [25][26]. - Tencent's ongoing development of AI functionalities within WeChat aims to enhance user experience and transaction capabilities [20][28]. Market Position and Outlook - Tencent is positioned as a key beneficiary of AI applications, with expectations of compounding earnings growth through macroeconomic cycles [28]. - The company is recognized as a top player in the public cloud sector in China, further solidifying its market position [28].