海外科技跟踪系列（十四）：谷歌二季度业绩表现良好，资本开支抬升体现AI旺盛需求

Investment Rating - The industry investment rating is "Outperform the Market," indicating an expected performance that exceeds the market by more than 5% over the next six months [27]. Core Insights - The report highlights that Alphabet's Q2 performance was strong, with revenue reaching $96.428 billion, a year-on-year increase of 13.79%, surpassing market expectations [2][4]. - Non-GAAP net profit for the same period was $28.196 billion, reflecting a year-on-year growth of 19.38% [2][4]. - The report emphasizes the robust growth of Google's service business, which generated $82.543 billion in revenue, accounting for 85.6% of total revenue, while Google Cloud revenue grew by 31.67% to $13.624 billion [4][9]. Summary by Sections Q2 Performance - Alphabet's Q2 revenue was $96.428 billion, up 13.79% year-on-year, and non-GAAP net profit was $28.196 billion, up 19.38% [2][4][7]. - The CEO stated that AI is driving strong momentum across all business segments [7]. Revenue Breakdown - Google's service business generated $82.543 billion, growing 11.65% year-on-year, while Google Cloud revenue reached $13.624 billion, up 31.67% [9][18]. - Advertising revenue was $71.340 billion, with a 10.41% increase, and subscription services contributed $11.203 billion, growing 20.31% [13][15]. Profitability - The gross margin for the first half of the year was 59.61%, an increase of 1.49 percentage points year-on-year, and the net margin was 33.61%, up 5 percentage points [11][12]. - R&D expenses increased by $1.9 billion due to higher employee compensation, while sales and management expenses also saw increases [11]. Cloud Business and Capital Expenditure - Google Cloud's revenue growth was attributed to infrastructure services, with a significant increase in capital expenditure to $85 billion, reflecting ongoing demand for AI infrastructure [18][24]. - The company plans to further increase capital expenditure in 2026, indicating strong market demand for AI-related services [24]. Investment Recommendations - The report recommends focusing on AI-related investment opportunities, highlighting specific companies in AI algorithms and applications, as well as AI computing power [25]. - Strong recommendations include companies like Hengsheng Electronics and Zhongke Chuangda, among others [25].