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华润啤酒(00291):高端化+降本增效,2025H1业绩超预期
ZHONGTAI SECURITIES·2025-08-20 01:22

Investment Rating - The report maintains a "Buy" rating for the company, expecting a relative performance increase of over 15% compared to the benchmark index within the next 6 to 12 months [4][9]. Core Insights - The company achieved a revenue of 239.42 billion yuan in H1 2025, representing a year-on-year growth of 0.8%. The adjusted EBITDA was 83.36 billion yuan, up 10.7% year-on-year, while the net profit attributable to shareholders reached 57.89 billion yuan, marking a 23.0% increase [5]. - The high-end product strategy continues to yield significant results, with the beer business revenue growing by 2.6% year-on-year to 231.61 billion yuan in H1 2025. The company has seen strong sales growth in premium products, with Heineken sales increasing by over 20% and Snow beer by over 70% [6][5]. - The company is actively embracing new consumption trends, launching various specialty beers and expanding online sales channels, resulting in nearly 40% growth in online business and 50% in instant retail [6]. Financial Performance Summary - Revenue projections for 2025-2027 are adjusted to 410.65 billion yuan, 419.55 billion yuan, and 427.91 billion yuan respectively, with net profits expected to be 60.77 billion yuan, 58.74 billion yuan, and 62.78 billion yuan [6]. - The company’s gross margin improved by 2.0 percentage points to 48.9% in H1 2025, driven by the implementation of cost-saving strategies [6]. - The beer segment's EBITDA margin increased by 3.4 percentage points to 35.1%, reflecting enhanced operational efficiency [6]. Earnings Forecast - The earnings per share (EPS) for 2025-2027 are projected to be 1.87 yuan, 1.81 yuan, and 1.94 yuan respectively, with corresponding P/E ratios of 15.3, 14.3, and 13.3 [6][8].