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泡泡玛特(09992):大IP势能强劲,海外布局持续深化
Yin He Zheng Quan·2025-08-20 12:57

Investment Rating - The report maintains a "Buy" rating for the company, indicating strong growth potential and a solid investment opportunity [6]. Core Insights - The company has demonstrated robust financial performance, with a significant increase in revenue and net profit in the first half of 2025, achieving a revenue of 138.76 billion yuan, up 202.4% year-on-year, and a net profit of 45.74 billion yuan, up 401.2% year-on-year [6]. - The company is leveraging its strong IP portfolio, with mature IP entering a harvesting phase and new IP showing high growth potential, reflecting the company's operational strength [6]. - The global expansion strategy is yielding results, with revenue from overseas markets growing significantly, particularly in the Americas and Europe, contributing to an increase in average product prices and overall profitability [6]. - The plush toy category leads growth, with other derivative businesses expected to continue amplifying the commercial value of the IP [6]. - The company is expected to maintain strong earnings growth, with projected EPS of 7.56, 11.24, and 14.55 yuan for 2025, 2026, and 2027 respectively, corresponding to P/E ratios of 34X, 23X, and 18X [6]. Financial Projections - Revenue projections for the company are as follows: - 2024A: 13,038 million yuan - 2025E: 31,941 million yuan - 2026E: 46,575 million yuan - 2027E: 59,598 million yuan - Net profit projections are: - 2024A: 3,125 million yuan - 2025E: 10,156 million yuan - 2026E: 15,097 million yuan - 2027E: 19,535 million yuan - The company’s gross margin is projected to improve to 70.82% in 2025E, up from 66.79% in 2024A [3][7][8].