Investment Rating - The report maintains a "Recommended" rating for the company [5]. Core Views - The company achieved a revenue of 3.68 billion yuan in H1 2025, representing a year-on-year increase of 8.2%, and a net profit attributable to shareholders of 650 million yuan, up 17.4% year-on-year [1]. - The company is actively optimizing its channel structure, resulting in a significant reduction in sales expense ratio to 7.5%, down 2.3 percentage points year-on-year [1]. - The blueberry production area is steadily increasing, with an expected production area of approximately 35,000 to 40,000 mu for the 2025/2026 season, targeting a yield of over 40,000 tons [2]. - The company has seen a significant reduction in credit impairment losses, with a loss of 40 million yuan in H1 2025 compared to 70 million yuan in H1 2024, indicating improved management of receivables [3]. - The company is expanding its blueberry export business, successfully entering markets in Southeast Asia, including Singapore and Japan [3]. - The company is expected to achieve net profits of 910 million yuan, 1.216 billion yuan, and 1.576 billion yuan for the years 2025 to 2027, with corresponding EPS of 0.91, 1.21, and 1.57 yuan [3]. Financial Forecasts - The company forecasts revenues of 6.451 billion yuan in 2025, 7.733 billion yuan in 2026, and 8.833 billion yuan in 2027, with growth rates of 22.0%, 19.9%, and 14.2% respectively [4]. - The net profit attributable to shareholders is projected to be 910 million yuan in 2025, 1.216 billion yuan in 2026, and 1.576 billion yuan in 2027, with growth rates of 55.7%, 33.6%, and 29.6% respectively [4]. - The company’s PE ratio is expected to decrease from 14 in 2025 to 8 in 2027, indicating an improving valuation as earnings grow [4].
诺普信(002215):2025年中报点评:蓝莓投产稳步推进,降费增效成果显著