市场情绪监控周报（20250818-20250822）：本周热度变化最大行业为非银金融、综合-20250824

• The report introduces a "Total Heat Indicator" as a proxy for market sentiment, which aggregates the browsing, watchlist, and click counts of individual stocks, normalized as a percentage of the total market activity and scaled by 10,000, with a range of [0, 10,000][7] - A "Broad-based Index Heat Rotation Strategy" is constructed based on the weekly moving average (MA2) of heat change rates for major indices (CSI 300, CSI 500, CSI 1000, CSI 2000, and "Others"). The strategy involves buying the index with the highest heat change rate at the end of each week, or staying in cash if "Others" has the highest rate[13][15] - The backtest results of the "Broad-based Index Heat Rotation Strategy" show an annualized return of 8.74% since 2017, with a maximum drawdown of 23.5%. The strategy achieved a return of 28.5% in 2025[15] - A "Concept Heat Strategy" is developed by selecting the top 5 concepts with the highest weekly heat change rates. Two portfolios are constructed: a "TOP" portfolio holding the top 10 stocks with the highest total heat within these concepts, and a "BOTTOM" portfolio holding the bottom 10 stocks with the lowest total heat[30] - The backtest results of the "BOTTOM" portfolio in the "Concept Heat Strategy" indicate an annualized return of 15.71% with a maximum drawdown of 28.89%. The portfolio achieved a return of 37% in 2025[32]