KINGNET(SZ:002517) KAIYUAN SECURITIES·2025-09-02 11:28Investment Rating - The investment rating for the company is "Buy" (maintained) [1][4]. Core Views - The company's revenue for H1 2025 reached 2.578 billion yuan, a year-on-year increase of 0.89%, while the net profit attributable to shareholders was 950 million yuan, up 17.41% year-on-year. The net profit margin improved to 36.8%, an increase of 5.2 percentage points year-on-year [3][4]. - The company has a rich pipeline of new games and is actively exploring AI applications, which are expected to drive future growth. The anticipated net profits for 2025-2027 are projected to be 2.167 billion, 2.401 billion, and 2.649 billion yuan, respectively [4][6]. Financial Performance - In H1 2025, the gross margin was 82.4%, reflecting a year-on-year increase of 0.4 percentage points. The company achieved a net profit of 432 million yuan in Q2 2025, representing a 12.79% increase year-on-year [3][4]. - The company’s mobile gaming revenue for the first half of the year was 1.9 billion yuan, a decrease of 10% year-on-year, but new game launches are expected to provide a boost [4][5]. - The overseas revenue for H1 2025 was 200 million yuan, showing a significant year-on-year increase of 60% [4]. Product Pipeline and Growth Drivers - The company has over 14 games approved for release and more than 4 games in development, covering various genres such as RPG and SLG. Notable upcoming titles include "Dragon Valley World" and "Digital Monster: Source" [4][5]. - The company has secured exclusive operational rights for the "Legend Box," which is expected to enhance revenue streams significantly [4][5]. AI and IP Development - The company is actively developing its IP portfolio and exploring AI technology, with initiatives such as the launch of the "SOON" platform for automated content generation and the AI emotional companion application "EVE" [5][6]. - The introduction of the "Warm Star Valley Dream Journey" toy brand indicates the company's strategy to leverage its IP in various sectors [5]. Valuation Metrics - The projected P/E ratios for 2025-2027 are 22.2, 20.1, and 18.2 times, respectively, indicating a favorable valuation outlook [4][6].