Guotou Securities·2025-09-03 11:04Investment Rating - The investment rating for the company is "Add-A" with a 12-month target price of 3.35 CNY, while the current stock price is 2.93 CNY [5]. Core Views - The company has shown significant cost reduction and efficiency improvement in H1 2025, despite a notable decline in revenue and an increase in losses [1][11]. - The core business is under short-term pressure, but the main operations of the shopping malls remain relatively stable [2]. - The partnership with Jianfa has led to effective collaboration across various business sectors, enhancing overall business potential [3][11]. Summary by Sections Financial Performance - In H1 2025, the company achieved revenue of 3.337 billion CNY, a year-on-year decrease of 21.01%, and a net profit attributable to shareholders of -1.9 billion CNY, widening losses by 51.63% [1]. - The company's gross profit margin for H1 2025 was 61.50%, an increase of 0.83 percentage points year-on-year [9]. - The net profit margin for H1 2025 was -61.26%, a decline of 29.84 percentage points year-on-year, primarily impacted by non-operating losses [10]. Business Segments - The self-operated and leasing income for H1 2025 was 2.451 billion CNY, down 15.6% year-on-year, accounting for 73.4% of total revenue [2]. - The management business revenue decreased by 26.4% year-on-year to 609 million CNY, mainly due to a reduction in the number of managed malls [2]. - The construction and decoration services segment generated revenue of 104 million CNY, representing 3.1% of total revenue, affected by industry contraction [2]. Strategic Developments - Since Jianfa's investment in 2023, there has been significant synergy in various sectors, including home appliances and home decoration [3]. - The company has actively responded to the "old-for-new" policy, achieving 743,000 orders and sales of 7.31 billion CNY in H1 2025, with central subsidies of 1.17 billion CNY [3]. - Future strategic planning includes a five-year roadmap to enhance competitive advantages and explore new business models and overseas market opportunities [3][11].