TongQingLou Catering (SH:605108) Changjiang Securities·2025-09-03 15:30Investment Rating - The report maintains a "Buy" rating for the company [8] Core Views - In the first half of 2025, the company achieved operating revenue of 1.331 billion yuan, a year-on-year increase of 4.67%, and a net profit attributable to shareholders of 72 million yuan, a year-on-year decrease of 11.06% [2][6] - The company's three-pronged strategy is taking shape, with its restaurant, hotel, and food businesses complementing each other, focusing on social dining and accommodation consumption scenarios, aligning with consumer demand for cost-effective options [2][6] - The company expects net profits attributable to shareholders to reach 185 million yuan, 292 million yuan, and 386 million yuan for 2025, 2026, and 2027 respectively, corresponding to price-to-earnings ratios of 30X, 19X, and 15X at the current stock price [2][6] Summary by Sections Financial Performance - In Q2 2025, the company reported operating revenue of 638 million yuan, a year-on-year increase of 10.03%, and a net profit of 20 million yuan, a year-on-year increase of 34.08% [6] - The company faced profit pressure due to significant investments in new store openings and increased asset depreciation, while new store revenues are still ramping up [12] Regional Performance - Revenue and profit declines were primarily observed in the domestic market, with a 20.3% year-on-year drop in domestic revenue, while revenue from outside the province grew by 17.98% [12] Store Expansion - The company opened three new Fu Mao hotels and two new Tongqinglou restaurants in the first half of 2025, bringing the total number of direct-operated stores to 133 [12] Profitability Metrics - The company's gross margin decreased by 0.91 percentage points to 20.65% in the first half of 2025, with net margin declining by 0.96 percentage points to 5.41% [12]