OPPEIN(SH:603833) GUOTAI HAITONG SECURITIES·2025-09-05 13:07Investment Rating - The investment rating for the company is "Accumulate" with a target price of 74.83 CNY [5][11]. Core Insights - The company's core business, cabinet and wardrobe revenue, has seen a narrowing decline, while cost reduction and expense control capabilities have significantly improved, leading to enhanced gross margin and net profit margin [2][11]. - The report adjusts the profit expectations for 2025-2027, forecasting EPS of 4.40, 4.66, and 4.86 CNY respectively, while maintaining the target price based on industry valuation levels [11][12]. Financial Summary - Total revenue for 2023 is projected at 22,782 million CNY, with a slight increase of 1.3% year-on-year. However, a significant decline of 16.9% is expected in 2024 [4]. - Net profit attributable to the parent company is expected to be 3,036 million CNY in 2023, with a year-on-year increase of 12.9%, but a decrease of 14.4% is anticipated in 2024 [4]. - The gross margin is expected to improve to 37.0% by 2025, up from 34.2% in 2023, reflecting effective cost control measures [12]. Revenue Breakdown - In Q2 2025, the company's revenue was 47.94 billion CNY, a year-on-year decline of 3.39%, while net profit was 7.10 billion CNY, down 7.96% [11]. - The revenue from direct stores increased by 1.9% to 1.89 billion CNY, while revenue from distribution stores decreased by 6.1% to 35.45 billion CNY [11]. - The revenue from the cabinet and wardrobe segment was 14.30 billion CNY and 24.38 billion CNY respectively, with declines of 4.0% and 2.9% year-on-year [11]. Profitability Metrics - The net profit margin after deducting non-recurring items improved to 14.12%, an increase of 1.35 percentage points year-on-year, while the gross margin reached 37.64%, up 3.18 percentage points [11]. - The report highlights the company's focus on performance assessment mechanisms, cost control, and product structure optimization as key drivers for profitability improvement [11].