机械设备行业快评报告：7月挖掘机与装载机销量延续增长趋势

Investment Rating - The industry investment rating is "Outperform the Market" with an expectation of over 10% relative increase in the industry index compared to the broader market in the next six months [7]. Core Insights - The construction machinery industry is showing a clear recovery trend driven by both domestic demand and overseas export expansion, indicating strong resilience and development potential [3]. - Domestic market demand is characterized by a "not-so-dull off-season," supported by infrastructure investment and equipment renewal policies [3]. - The export market remains robust, particularly in countries involved in the Belt and Road Initiative, with Chinese products gaining global market share due to high cost-performance ratios and quality after-sales service [3]. - The industry is transitioning towards smart, green, and high-end development [3]. - Future domestic demand is expected to accelerate due to policies promoting equipment renewal and local government debt management [3]. Summary by Sections Excavator Sales - In July 2025, a total of 17,138 excavators were sold, representing a year-on-year increase of 25.2%. Domestic sales accounted for 7,306 units (up 17.2%), while exports reached 9,832 units (up 31.9%) [2]. - From January to July 2025, total excavator sales reached 137,658 units, a year-on-year increase of 17.8% [2]. Loader Sales - In July 2025, 9,000 loaders were sold, marking a year-on-year increase of 7.41%. Domestic sales were 4,549 units (up 2.48%), and exports were 4,451 units (up 13%) [2]. - From January to July 2025, total loader sales were 73,769 units, reflecting a year-on-year increase of 12.8% [2]. Electric Machinery Sales - In July, 9 electric excavators and 2,391 electric loaders were sold, indicating a growing trend towards electrification in the industry [2].