Guoxin Securities·2025-09-15 08:37Investment Rating - The investment rating for Meituan-W (03690.HK) is "Outperform the Market" [6][25]. Core Views - The report indicates that increased subsidies have negatively impacted operational performance, with a significant decline in adjusted profit by 89% year-on-year for Q2 2025. Revenue reached 91.84 billion yuan, up 11.7% year-on-year, but operating profit fell to 230 million yuan, down 98% [1][8]. - The core local commerce segment remains the primary source of profit, generating 65.35 billion yuan in revenue, a 7.7% increase year-on-year. However, operating profit in this segment dropped by 75.6% [2][11]. - New business losses have narrowed sequentially, with revenue of 26.49 billion yuan, up 22.8% year-on-year, and an operating loss of 1.88 billion yuan, showing improvement from previous quarters [3][12]. Summary by Sections Financial Performance - In Q2 2025, adjusted profit decreased by 89% to 1.49 billion yuan, with an adjusted net profit margin of 1.6%, down 14.9 percentage points year-on-year [1][8]. - The core local commerce segment's revenue was 65.35 billion yuan, with a significant decline in operating profit margin to 5.7%, down 19.4 percentage points year-on-year [2][11]. - New business revenue reached 26.49 billion yuan, with a narrowed operating loss of 1.88 billion yuan, improving from previous quarters [3][12]. Revenue Projections - Revenue projections for 2025-2027 are as follows: 370.34 billion yuan in 2025, 423.48 billion yuan in 2026, and 485.09 billion yuan in 2027, with respective year-on-year growth rates of 9.7%, 14.3%, and 14.5% [5][22]. - Adjusted net profit forecasts for the same period are -7.71 billion yuan in 2025, 31.76 billion yuan in 2026, and 46.57 billion yuan in 2027 [5][22]. Market Dynamics - The report highlights that the competitive landscape is intensifying, leading to increased strategic investments by the company to maintain market leadership and brand recognition [3][20]. - The company plans to focus on core areas and expand its supermarket business while exiting underperforming regions [3][12].