预制菜:从企业缺位到规范加速
Huachuang Securities·2025-09-17 05:27

Investment Rating - The industry investment rating is "Recommended" with expectations that the industry index will rise more than 5% over the next 3-6 months compared to the benchmark index [18]. Core Insights - The recent public discourse surrounding prepared dishes has highlighted a significant misunderstanding between consumers and businesses regarding the definition and pricing of these products. Consumers are not opposed to prepared dishes but are concerned about being charged high prices under the guise of freshly made meals [7]. - National standards for prepared dishes have been established, and further detailed regulations are expected to be implemented. The definition of prepared dishes includes pre-packaged meals that do not contain preservatives and require heating or cooking before consumption [7]. - Future policies are anticipated to accelerate the implementation of standards, leading to greater transparency in the restaurant industry regarding the use of prepared dishes. Some restaurants are already taking steps to disclose their cooking processes and ingredient sourcing [7]. - The trend towards a more efficient and standardized food supply chain is expected to continue, with a focus on industrialization in food production. Successful companies will likely adopt high standards for supplier entry, transparent ingredient sourcing, and clear production processes [7]. - Investment recommendations suggest that the acceleration of industry standardization will benefit leading companies. The report highlights potential beneficiaries such as frozen food leader Anjijia and custom meal companies like Baoli, while also noting that lower-end small workshops may gradually exit the market [7]. Summary by Sections Industry Overview - The food and beverage industry consists of 126 listed companies with a total market capitalization of approximately 48,214.68 billion [4]. - The circulating market value is around 46,997.67 billion [4]. Performance Metrics - Absolute performance over the last 12 months is reported at 26.9%, while relative performance shows a decline of 16.3% [5]. Related Research Reports - Previous reports include insights on the liquor industry and the functional food sector, indicating ongoing trends and opportunities within the food and beverage landscape [7].