GUOTAI HAITONG SECURITIES·2025-09-23 11:36Investment Rating - The investment rating for Xiaomi Group is "Buy" [7]. Core Views - The report highlights that Xiaomi's automotive deliveries are stable, its major appliances maintain competitive advantages, and the upcoming smartphone releases may serve as significant catalysts for growth [3][4]. Financial Summary - Total revenue is projected to reach RMB 270,971 million in 2023, increasing to RMB 758,393 million by 2027, reflecting a compound annual growth rate (CAGR) of 18.2% [5]. - Gross profit is expected to grow from RMB 57,477 million in 2023 to RMB 188,736 million in 2027, with gross margin improving from 21.2% to 24.9% over the same period [5]. - Adjusted net profit is forecasted to rise significantly from RMB 19,273 million in 2023 to RMB 83,643 million in 2027, indicating a strong growth trajectory [5]. Automotive Segment - Xiaomi's automotive deliveries have consistently exceeded 30,000 units in July and August, positioning the company to potentially surpass its annual target of 350,000 deliveries for 2025 [11]. - The second-phase factory is expected to ramp up production faster than the first phase due to accumulated supply chain and production experience [11]. Home Appliances Segment - The air conditioning segment has seen a significant increase, with shipments exceeding 5.4 million units in Q2 2025, representing a year-on-year growth of 60% [11]. - The new Wuhan factory is anticipated to enhance Xiaomi's competitive edge in the major appliances market [11]. Smartphone Segment - The upcoming launch of the Xiaomi 17 Pro and ProMax is expected to be a key catalyst, with pre-orders reportedly doubling compared to the previous generation [11]. - The report suggests that the new smartphone releases could lead to improved revenue and gross margin performance in Q4 [11].