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华洋赛车(834058):北交所公司深度报告:品牌文化为核加速驶入海外,布局能源摩托车创新突围全球赛道

Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Insights - The company, Huayang Racing, has a strong focus on independent innovation and is accelerating its international expansion, particularly in the energy motorcycle sector [3] - The company achieved a revenue of 530 million yuan in 2024, representing a year-on-year increase of 10.06%, with a net profit of 56.14 million yuan, up 9% [3][26] - The company is expected to maintain a growth trajectory with projected net profits of 75 million, 95 million, and 107 million yuan for 2025, 2026, and 2027 respectively, corresponding to EPS of 1.34, 1.69, and 1.91 yuan [3][7] Company Overview - Huayang Racing has 20 years of experience in independent research and development, focusing on off-road motorcycles and all-terrain vehicles, with a stable international business presence [3][16] - The company has maintained a foreign sales ratio of around 90% over the past two years, achieving full coverage across domestic provinces [3][28] - The company has established a global sales network covering over 60 countries and regions, with a significant presence in North America and Russia [18][28] Industry Trends - The global off-road motorcycle market is expected to reach $22.36 billion by 2034, driven by the growth of competitive sports and outdoor activities [4][39] - The North American market for all-terrain vehicles is projected to grow at a CAGR of 7.64% from 2025 to 2030, reaching a market size of $15.83 billion by 2030 [4][57] - The off-road motorcycle market is characterized by a healthy commercial environment suitable for small and medium enterprises, despite high competition from established brands [47] Competitive Advantages - Huayang Racing has improved both production capacity and innovation, enhancing its competitiveness in regional markets [5][59] - The company offers high product cost-performance ratios, with prices significantly lower than competitors like KTM [5][71] - The company has strategically focused on the Russian market, capitalizing on the exit of Western brands and increasing its market share [5][78] Financial Summary - The company’s revenue is projected to grow from 479 million yuan in 2023 to 1.088 billion yuan in 2027, with a CAGR of 11.50% from 2022 to 2024 [7][26] - The gross profit margin is expected to remain stable, with a slight decline projected from 22.3% in 2024 to 20.2% in 2027 [7] - The company’s P/E ratio is projected to decrease from 44.0 in 2023 to 21.0 in 2027, indicating potential for valuation improvement [7]