Investment Rating - The report gives a "Buy" rating for the company with a target price of 52.1 CNY, indicating a potential upside of 16.6% from the current price of 44.72 CNY [2][7][10]. Core Insights - The company is a leader in the electric forklift industry, focusing on product innovation and smart logistics solutions, which are expected to drive future growth [7][8][9]. - The demand for forklifts is expected to remain strong due to the ongoing electrification and automation trends in the industry, with lithium battery technology playing a crucial role [7][8][9]. - The company has established a solid presence in overseas markets through localized operations and strategic partnerships, enhancing its competitive advantage [7][8][9]. Financial Performance - The company’s total revenue is projected to grow from 6,552 million CNY in 2024 to 9,472 million CNY in 2027, with a compound annual growth rate (CAGR) of 14.5% [3][10]. - Net profit attributable to shareholders is expected to increase from 840 million CNY in 2024 to 1,248 million CNY in 2027, reflecting a CAGR of 19.4% [3][10]. - Earnings per share (EPS) are forecasted to rise from 2.09 CNY in 2024 to 3.11 CNY in 2027 [3][10]. Market Position and Strategy - The company has maintained its position as the top seller of electric forklifts in China for over a decade, with a market share exceeding 35% in 2021 [14][15]. - The introduction of innovative products like the "Little King Kong" series has significantly contributed to the company's growth and market recognition [7][15]. - The company is actively expanding its smart logistics product offerings, which are expected to become a significant growth driver alongside traditional forklift sales [7][9][10]. Industry Trends - The global forklift market is experiencing a steady increase in demand, with electric forklifts gaining a larger market share due to their environmental benefits and operational efficiency [38][39]. - The transition to electric forklifts is being accelerated by advancements in lithium battery technology, which enhances performance and reduces operational costs [51][54]. - The company is well-positioned to benefit from the growing trend of automation and smart logistics in various industries, including e-commerce and manufacturing [7][8][9].
中力股份（603194）：深度研究报告：电动叉车龙头，全面布局智慧搬运