互联网行业AI商业化双主线：云基建护航场景应用共振

Investment Rating - Maintain "Buy" rating for key companies in the AI and cloud infrastructure sectors [8] Core Insights - The report emphasizes two main investment lines: cloud infrastructure service providers benefiting from downstream demand and application scenario commercialization, particularly in advertising and vertical applications [17][19] - The rapid growth in token usage for AI models indicates a strong demand for AI applications, with significant increases in daily token calls for major platforms [18][26] - The report highlights the cost advantages of domestic AI models compared to international counterparts, with prices approximately 50% lower, facilitating broader market penetration [31][35] Summary by Sections Investment Rating - The report maintains a "Buy" rating for several key companies, including Alibaba, Baidu, Tencent, Kuaishou, and others, indicating strong growth potential in the AI and cloud sectors [11] Cloud Infrastructure - Cloud infrastructure is identified as the foundational layer for AI applications, with major players like Alibaba, Baidu, and Tencent developing comprehensive capabilities to support AI development [19][42] - The report notes that the cost of cloud computing is significantly lower than building in-house capabilities, enhancing the attractiveness of cloud services for AI development [19] AI Application Commercialization - The commercialization of AI in advertising is highlighted, with AI technologies improving efficiency and effectiveness in ad campaigns, leading to increased ROI for advertisers [20][21] - Vertical applications of AI are also expanding, with significant advancements in sectors such as video generation, recruitment, and office automation, showcasing the versatility and market potential of AI technologies [21][24] Market Dynamics - The report contrasts the focus on large model technology with the importance of application scenarios for AI commercialization, suggesting that companies with strong scene-based applications will have a competitive edge [22][25] - The increasing integration of AI into industry workflows is expected to drive demand for customized B-end services, which are seen as critical for differentiation in the market [23][24]