CMS·2025-10-26 14:05Investment Rating - The report maintains a "Strong Buy" investment rating for the company [3][7]. Core Insights - The company is expected to achieve a revenue growth of 245%-250% year-on-year in Q3 2025, significantly exceeding previous expectations of 154.2% [1]. - Revenue from China is projected to grow by 185%-190%, while overseas revenue is expected to increase by 365%-370% [1]. - The report highlights strong performance across various channels, with notable growth in both offline and online sales in China [7]. Financial Data and Valuation - Total revenue is forecasted to reach 63.3 billion yuan by 2027, with a compound annual growth rate (CAGR) of 22% from 2025 to 2027 [9]. - Adjusted net profit is projected to grow to 22.2 billion yuan by 2027, reflecting a CAGR of 24% [9]. - The adjusted price-to-earnings (PE) ratio is expected to decline from 21.0x in 2025 to 12.6x in 2027, indicating improving valuation metrics [9][10]. Performance Metrics - The company has shown a significant increase in gross margin, expected to reach 72.4% by 2027 [10]. - The return on equity (ROE) is projected to be 40.9% in 2027, demonstrating strong profitability [10]. - The company maintains a healthy balance sheet with a debt-to-asset ratio of 18.7% by 2027, indicating low financial leverage [10]. Market Position and Growth Drivers - The company has expanded its store count to 542 in mainland China, with a year-on-year growth of 12% [7]. - The overseas market has also seen substantial growth, with a 1265%-1270% increase in the Americas and 735%-740% in Europe and other regions [7]. - New product launches have been successful, with popular items selling out on the first day of release [7].