Hua Yuan Zheng Quan·2025-10-27 07:10Investment Rating - The investment rating for the company is "Buy" (maintained) [5] Core Views - The external environment remains challenging, but the company is expected to benefit from sports resources that will support its long-term development [5] - The company has shown resilience in its e-commerce channel, maintaining high single-digit growth despite external pressures [7] - The company is actively expanding its offline store presence, with a net increase of 33 stores in Q3 2025, totaling 6,132 stores [7] - The signing of player Yang Hanshen, who was selected in the first round of the NBA draft, is anticipated to enhance the company's brand and product sales in the basketball category [7] - The company is projected to achieve net profits of RMB 2.645 billion, RMB 2.843 billion, and RMB 3.101 billion for the years 2025 to 2027, respectively [7] Financial Summary - Revenue projections for the company are as follows: RMB 28,676 million in 2024, RMB 29,027 million in 2025, RMB 30,766 million in 2026, and RMB 32,845 million in 2027, with growth rates of 3.9%, 1.2%, 6.0%, and 6.8% respectively [8] - The company's net profit for 2025 is estimated at RMB 2,645 million, reflecting a year-on-year decline of 12.21% [6][8] - The company's return on equity (ROE) is projected to decline from 11.54% in 2024 to 9.00% in 2027 [8]