海外教育：教育业务增速触底，优质口碑带动新东方营收增长提速：——海外消费周报（20251024-20251030）-20251030

Investment Rating - The report maintains a "Buy" rating for the education sector, particularly highlighting New Oriental's performance and potential recovery in overseas education [4]. Core Insights - New Oriental's revenue for Q1 FY26 reached $1.523 billion, a year-on-year increase of 6.1%, with the education segment (including cultural tourism) generating $1.366 billion, up 8.5% year-on-year [9][10]. - The report indicates that the growth rate of overseas education services has bottomed out, with expectations for recovery in the remaining quarters of FY26 [10]. - The company has announced a shareholder return plan, distributing $190 million in cash dividends and repurchasing up to $300 million in stock [9]. Summary by Sections 1. Overseas Education - The overseas education business has shown signs of recovery, with Q1 FY26 revenue from overseas exam training and consulting at $328 million, a 1% increase year-on-year, although the growth rate has slowed by 19 percentage points compared to the previous year [10]. - New business segments, including K9 non-academic training and learning machines, have maintained high growth, with Q1 revenue increasing by 15% to $403 million [10][11]. - The number of teaching locations increased to 1,347, representing a 24% year-on-year growth [10]. 2. Profitability Improvement - Despite a slowdown in high-margin study abroad services, the profitability of the literacy business has improved, offsetting the decline [11]. - Q1 FY26 Non-GAAP operating profit was $336 million, up 11.3% year-on-year, with an operating profit margin of 22%, expanding by 1 percentage point [11]. 3. Market Performance - The education index fell by 3.7% during the week, underperforming the Hang Seng Index by 4.3 percentage points, with a year-to-date increase of 19.3% [8]. - The report suggests a focus on Chinese education companies, particularly New Oriental, TAL Education, and others, as they show strong enrollment data for the fall semester [14]. 4. Key Company Updates - MGM China reported a record EBITDA of HKD 2.37 billion for Q3 2025, with net revenue of HKD 8.5 billion, a 17% year-on-year increase [16]. - The company continues to focus on high-end gaming and has seen significant growth in its market share [16].