Huachuang Securities·2025-11-03 13:46Investment Rating - The report maintains a "Recommended" rating for the real estate sector [2] Core Insights - The real estate index declined by 0.7%, ranking 26th among 31 primary industry sectors [8] - New home sales decreased by 35% year-on-year, while second-hand home sales fell by 23% [19][25] - The report highlights three key issues in the real estate market: declining new home demand, unresolved inventory, and the negative impact of land finance on the economy [32] Industry Basic Data - Total number of stocks: 107 [2] - Total market value: 12,921.51 billion [2] - Circulating market value: 12,389.50 billion [2] Sales Performance - In the 44th week, the average daily transaction area for new homes in 20 cities was 32.8 million square meters, with a total transaction area of 230 million square meters, reflecting a 6% increase week-on-week but a 35% decrease year-on-year [19][24] - For second-hand homes, the total transaction area in 11 cities was 197 million square meters, with a daily average of 28.2 million square meters, showing a 4% decrease week-on-week and a 23% decrease year-on-year [25][30] Policy News - Recent policies include adjustments to housing provident fund loan standards in Hainan, increasing the maximum repayment capacity ratio from 55% to 60% [14][17] - In Chongqing, a proposal was made to innovate the activation of existing land and promote collective operating construction land to market [14][17] Company Dynamics - Yuexiu Group acquired a low-density land plot in Chengdu at a price of 16,500 yuan per square meter with an 11.5% premium [18] - China Resources Land won a residential land plot in Dongguan for 1.91 billion yuan, with a saleable floor price of 21,606 yuan per square meter, approximately 17% lower than the previous record [18] - Poly Developments secured a commercial and residential land plot in Yanta District for a base price of 2.341 billion yuan, with a floor price of about 8,183 yuan per square meter [18] Investment Strategy - The report suggests focusing on companies with strong product moats that are likely to exhibit strong alpha characteristics, as well as high-quality commercial real estate companies with stable rental income [33]