Bank of China Securities·2025-11-11 02:16Investment Rating - The report rates the real estate industry as "Outperform the Market" [7] Core Views - The new housing transaction area has turned negative on a month-on-month basis, with a year-on-year decline expanding. The transaction area for new homes in 40 cities was 1.722 million square meters, down 34.8% month-on-month and down 47.0% year-on-year, with the year-on-year decline widening by 9.7 percentage points compared to the previous week [7][18] - The report highlights the implementation of a policy in Pingjiang County, Hunan, promoting the sale of completed homes, which is expected to enhance product quality and safety in the housing market [3][98] - The report expresses confidence in the future recovery of the real estate industry, suggesting that companies with strong liquidity, high market share in key cities, and innovative product offerings will have alpha attributes [7] Summary by Sections New Housing Market Tracking - In the week of November 1 to November 7, 2025, the new housing transaction area in 40 cities decreased significantly, with a year-on-year decline of 47.0% [17][18] - The inventory of new homes increased month-on-month but decreased year-on-year, with a depleting cycle of 18.7 months, indicating a mixed market condition [38][39] Second-Hand Housing Market Tracking - The transaction area for second-hand homes in 18 cities was 154.4 million square meters, down 6.6% month-on-month and down 31.9% year-on-year, reflecting ongoing market challenges [44][49] Land Market Tracking - The total area of land transactions in 100 cities was 27.091 million square meters, with a month-on-month increase of 29.4% but a year-on-year decrease of 9.0%. The total land transaction price was 65.34 billion yuan, up 29.1% month-on-month but down 10.9% year-on-year [61][66] - The average land price per square meter was 2,411.9 yuan, showing a slight decrease of 0.2% month-on-month and a decline of 2.1% year-on-year [61][66] Policy Overview - The report outlines several key policies aimed at stabilizing the real estate market, including promoting the sale of completed homes and optimizing housing supply mechanisms [3][98]