Group 1 - The report highlights a structural differentiation in consumption performance since 2025, with companies like Pop Mart, Miniso, and Lao Pu Gold successfully expanding overseas, leading to better performance for export-oriented companies [1][2] - By 2026, the report anticipates an acceleration in consumer exports, driven by a backdrop of the Federal Reserve entering a rate-cutting cycle and easing tariffs, with Southeast Asia surpassing the US as China's largest export destination [1][2] - The report outlines three main paths for companies going overseas: raw materials and medical devices, skincare products leveraging cost-effectiveness and Chinese herbal ingredients, and acquisitions to expand global market presence [2][3] Group 2 - The beauty industry is characterized by a steady global market demand, with emerging markets in Southeast Asia showing higher growth potential compared to East Asia and Europe [2] - The jewelry market is experiencing demand differentiation, with product upgrades and a broader consumer base, particularly in Asia, North America, and Europe [2][3] - The cross-border e-commerce sector is witnessing a globalized supply chain, with significant competition in Southeast Asia, and a shift towards high-value consumer electronics in the region [3][4] Group 3 - Investment recommendations include focusing on companies with strong organizational structures and management capabilities in the beauty sector, such as Mao Ge Ping and Shangmei, while recommending premium jewelry brands like Lao Pu Gold and Chao Hong Ji [3][4] - The report suggests that the cross-border e-commerce sector will benefit from tariff conflicts easing and a recovering demand cycle, recommending companies like Xiao Shangpin City and Jiao Dian Technology [3][4] - The retail sector is expected to improve due to effective adjustments, with a focus on companies like Miniso and Yonghui Supermarket [3][4]
2026商贸零售年度策略:出海进行时