10月经济数据点评：经济的难点与亮点？
Shenwan Hongyuan Securities·2025-11-14 14:14

Economic Overview - In October, the year-on-year growth of social retail sales was 2.9%, slightly above the expected 2.7% but down from the previous 3%[1] - Fixed asset investment showed a cumulative year-on-year decline of 1.7%, worse than the expected -0.7% and previous -0.5%[1] - Real estate development investment fell by 14.7% year-on-year, slightly worse than the expected -14.5% and previous -13.9%[1] Production and Investment - Industrial value-added growth dropped to 4.9% in October, down from 6.5% in September, reflecting a decline of 1.6 percentage points[5] - Fixed asset investment saw a significant decline of 3.6 percentage points to -10.7% year-on-year in October[3] - The decline in investment was influenced by land acquisition costs, which fell by 18.8 percentage points to -14.3%[3] Real Estate Market - The sales area of new commercial housing decreased by 6.8% year-on-year, worsening from a previous decline of 5.5%[1] - The average down payment ratio for home purchases increased to 68.4%, indicating a trend of reduced leverage among buyers[24] - The year-on-year decline in housing prices across 70 cities continued, with sales volume down 15.1% and sales value down 17.1%[24] Consumer Behavior - The decline in retail sales was primarily driven by weak commodity retail, with a notable drop in "old-for-new" product sales such as automobiles and home appliances[2] - Service consumption showed resilience, with restaurant income improving by 2.9 percentage points to 3.8% year-on-year[12] - E-commerce promotions helped mitigate some declines, particularly in categories like communication equipment and textiles[12] Future Outlook - Short-term economic disruptions are expected to weaken but remain manageable, with policies in place to support growth[4] - Potential risks include overdrawn consumer demand and inter-company debt settlements affecting investment[4] - The introduction of 500 billion yuan in special bonds and policy financial tools is anticipated to bolster economic resilience in the fourth quarter[4]