Investment Rating - The investment rating for the company is "Buy" [10] Core Insights - The company has maintained stable growth and excellent profitability over the long term, but faced a temporary decline in revenue and profitability due to the downward pressure from the real estate cycle starting in 2022. The operational pressure is viewed as a short-term fluctuation rather than a long-term change, with significant competitive advantages remaining. The expansion into a whole-house water system is expected to open up long-term growth opportunities [3][20]. Summary by Sections Comparison with Geberit - The company is compared to Geberit due to similarities in business areas, focusing on bathroom technology and building drainage systems. Geberit has shown long-term stable performance with a compound annual growth rate (CAGR) of approximately 6% from 1997 to 2024, with a net profit margin consistently around 20% [6][22]. - Geberit's success is attributed to stable governance, a long-term strategy, continuous innovation, and systematic service approaches [6][37]. Current Situation and Future Potential - The company’s PPR pipe revenue has declined primarily due to a decrease in industry demand, yet its market share has increased to nearly 20%. This indicates a strong business model and brand advantage despite market pressures [6][67]. - The whole-house water system launched in August 2025 is expected to significantly increase the average customer value per household, potentially reaching around 10,000 yuan per household [7][8]. - Recent acquisitions have enhanced the company's system integration capabilities, similar to Geberit's strategy, with notable acquisitions in 2022 and 2023 to strengthen its design and integration capabilities [7][8]. Brand and Service Enhancements - The company has upgraded its brand image and service capabilities, including signing a celebrity endorsement and establishing regional service subsidiaries to enhance service delivery [8][8]. - The company’s competitive advantage remains strong, with a clear long-term strategy and a focus on high-end branding, service, and value [8][71]. Financial Projections - The projected net profits for 2025 and 2026 are approximately 930 million yuan and 970 million yuan, respectively, corresponding to price-to-earnings (PE) ratios of about 18 and 17 times [8].
伟星新材(002372):他山之石坚定信心,全屋水系统面向未来