百胜中国(09987):创新与提效双轮驱动,目标2030年门店超3万家

Investment Rating - The report maintains an "Outperform" rating for Yum China Holdings [2][7] Core Insights - Yum China held its 2025 Investor Day on November 17, launching the "RGM 3.0" strategy, focusing on resilience, growth, and competitive advantage, with innovation and efficiency as dual drivers [3][13] - The company targets over 30,000 stores by 2030, with specific store count goals of 20,000 by 2026 and 25,000+ by 2028 [4] - Revenue projections for 2025-2027 are USD 11.63 billion, USD 12.16 billion, and USD 12.76 billion, with year-over-year growth rates of 2.9%, 4.6%, and 4.9% respectively [7][14] Financial Projections - Adjusted net profits are expected to be USD 911 million in 2025, USD 1.03 billion in 2026, and USD 1.13 billion in 2027, with growth rates of 0.0%, 12.8%, and 10.2% respectively [7][14] - The company anticipates a gross profit margin (GPM) of 68.7% in 2025, increasing to 69.9% by 2027 [10][12] - The report projects a diluted EPS of USD 2.52 for 2025, increasing to USD 3.13 by 2027 [10][12] Expansion Strategy - Franchise empowerment is a core strategy, with plans to open over 3,000 new franchise stores from 2026 to 2028, with franchise stores making up 40%-50% of new openings for both KFC and Pizza Hut [4] - The company aims to enhance restaurant profitability, targeting an operating profit margin of at least 11.5% by 2028 [4] New Business Developments - New business initiatives, including KFC Coffee and KPRO, are expected to exceed initial growth expectations, with KFC Coffee projected to surpass 5,000 stores by 2029 [5] - The company plans to return approximately 100% of free cash flow to shareholders starting in 2027, with expected annual shareholder returns of USD 900 million to USD 1 billion [5]