Soochow Securities·2025-11-24 09:05Investment Rating - The industry investment rating is "Buy" for the recommended companies Yutong and King Long [3][4]. Core Insights - The bus industry is expected to benefit from China's automotive manufacturing becoming a global leader in technology output, with overseas market contributions potentially recreating a market equivalent to China within 3-5 years [2]. - The domestic market has seen a recovery in demand, with expectations for a year-end surge in sales driven by tourism recovery and bus replacement needs [2]. - The absence of price wars in the domestic market is anticipated to support profitability, alongside a favorable oligopoly market structure and decreasing lithium carbonate costs [6]. Summary by Sections Industry Overview - In October 2025, the overall production of the bus industry in China was 50,000 units, with year-on-year growth of 13.2% and month-on-month decline of 8.8% [9][10]. - The wholesale volume for the same month was also 50,000 units, reflecting a year-on-year increase of 14.96% and a month-on-month increase of 3% [9][10]. - The terminal sales for buses reached 47,000 units, with a year-on-year increase of 8.73% but a month-on-month decline of 17.84% [14]. Company Performance - Yutong is recognized as a "model student" with high growth and dividend attributes, with projected net profits of 4.63 billion, 5.52 billion, and 6.68 billion yuan for 2025-2027, representing year-on-year growth of 12%, 19%, and 21% respectively [4]. - King Long is noted for its rapid progress, with projected net profits of 440 million, 640 million, and 830 million yuan for 2025-2027, showing significant year-on-year growth of 182%, 45%, and 28% respectively [4]. Market Dynamics - The domestic bus market is characterized by a stable market share for leading companies, with Yutong and King Long maintaining significant positions [31]. - In October, Yutong's domestic bus sales were 404 units with a market share of 11.5%, while King Long sold 1,111 units with a market share of 31.6% [31]. - The export market for buses saw a total of 3,845 units in October, with a year-on-year increase of 10% but a month-on-month decline of 31% [40].