商社美护行业周报：中央经济工作会议重点部署促内需，全国零售业创新发展大会召开-20251216

Investment Rating - The report maintains an "Overweight" rating for the industry, with a focus on new consumption sectors such as beauty care, IP derivatives, and gold jewelry [5][29]. Core Insights - The Central Economic Work Conference prioritized domestic demand, emphasizing the need to build a strong domestic market and implement measures to boost consumption [3][23]. - In November 2025, the Consumer Price Index (CPI) saw a year-on-year increase of 0.7%, with the core CPI rising by 1.2% [3][23]. - The report highlights significant investments in the beauty care sector, including Proya's acquisition of a stake in Beijing Huaguan Biotechnology and L'Oréal increasing its stake in Galderma to 20% [3][23][29]. Market Performance - During the week of December 8-12, 2025, the retail, social services, and beauty care sectors experienced declines of 0.21%, 0.76%, and 1.64% respectively [14][15]. - Notably, the education and general retail sub-sectors saw increases of 1.58% and 1.37% [15][18]. Key Industry Events and News - The National Retail Innovation Development Conference emphasized a shift towards quality-driven and service-driven retail, aiming for high-quality development [4][27]. - The report notes a significant increase in card trading on platforms like Xianyu, with a 21% year-on-year growth in trading volume for the first three quarters of 2025 [4][23]. Investment Recommendations - The report recommends specific companies for investment, including Proya, Giant Bio, Marubi, Runben, Chaohongji, and Furuida, focusing on sectors with growth potential [5][29].