Shanghai Aijian Securities·2026-01-06 12:21Investment Rating - The report maintains a "Buy" rating for Great Wall Motors [4] Core Insights - Great Wall Motors is advancing its high-end and global strategies, targeting sales of 1.8 million vehicles by 2026 [1] - The company experienced a year-end sales pressure but showed structural improvements, with highlights in new energy vehicles and exports [4] - The report emphasizes the increasing penetration of new energy vehicles and significant growth in overseas markets [4] Financial Data and Profit Forecast - Total revenue (in million yuan) is projected to grow from 173,212 in 2023 to 295,824 in 2027, with a CAGR of 18.2% [2] - Net profit (in million yuan) is expected to rise from 7,022 in 2023 to 17,266 in 2027, reflecting a growth rate of 20.8% in 2027 [2] - Earnings per share (in yuan) are forecasted to increase from 0.82 in 2023 to 2.02 in 2027 [2] - Gross margin is expected to improve from 18.7% in 2023 to 19.3% in 2027 [2] - Return on equity (ROE) is projected to rise from 10.3% in 2023 to 14.1% in 2027 [2] Market Data - The closing price of the stock is 22.51 yuan, with a market capitalization of 139,770 million yuan [3] - The stock has a price-to-earnings ratio of 26.7, which is expected to decrease to 10.9 by 2027 [2][3] Sales Performance - In December 2025, Great Wall Motors sold 124,000 vehicles, a year-on-year decrease of 8.3%, but the total sales for the year reached 1.324 million, up 7.3% [4] - New energy vehicle sales reached 39,000 units in December, accounting for 31.4% of total sales, with a year-on-year increase of 25.4% [4] - Exports in December were 57,000 units, a year-on-year increase of 39.1%, contributing to a total of 506,000 units exported in 2025 [4] Strategic Focus - The company aims to sell 600,000 vehicles overseas in 2026, with a focus on non-Russian markets [4] - Domestic sales target for 2026 is set at 1.2 million vehicles, with a focus on high-end new energy vehicles [4] - The report highlights the introduction of multiple new models across different brands to capture market share [4]