关注黄金珠宝春节旺季行情:家用电器
Huafu Securities·2026-01-11 05:31

Group 1 - The report highlights the upcoming sales peak for gold and jewelry during the Spring Festival, with promotional activities already initiated by major brands, indicating a potential boost in sales due to the combined effect of Valentine's Day and the Spring Festival [11][12] - The gold price has been steadily increasing since 2026, which is favorable for terminal sales in the gold and jewelry sector, as consumers tend to buy when prices are rising gradually rather than experiencing sharp fluctuations [11][12] - Major brands are offering significant discounts and promotional activities to attract consumers, which is crucial for achieving strong sales during this peak season [12] Group 2 - The home appliance sector has seen a weekly increase of 2.2%, with specific segments like kitchen appliances and small appliances showing even higher growth rates of 3.1% and 1.8% respectively [17] - Raw material prices have risen, with LME copper and aluminum increasing by 3.89% and 6.5% respectively, which could impact the cost structure of home appliance manufacturers [17] - The textile and apparel sector also experienced a weekly increase of 2.65%, with cotton prices rising by 2.21%, indicating a positive trend in the textile market [21]