Changjiang Securities·2026-01-12 11:12Investment Rating - The investment rating for BYD is "Buy" and is maintained [7] Core Insights - In December, BYD's overseas sales reached a record high of 133,000 units, with total sales of 420,000 units, reflecting a year-on-year decline of 18.3% and a month-on-month decline of 12.5% [2][12] - The cumulative sales for 2025 reached 4.602 million units, a year-on-year increase of 7.7%, while cumulative overseas sales reached 1.05 million units, a year-on-year increase of 145% [12] - The company is focusing on expanding its overseas market presence and enhancing its high-end product offerings, with new factories established in Thailand, Uzbekistan, Brazil, and Hungary, and new entries into Vietnam, Pakistan, and Tunisia [12] Summary by Sections Sales Performance - December total sales were 420,000 units, with passenger vehicle sales at 415,000 units, showing a year-on-year decline of 18.6% and a month-on-month decline of 12.7% [5][12] - High-end brands performed well, with sales for Ocean King, Equation Leopard, and Tengshi at 344, 51, and 18 thousand units respectively, showing year-on-year changes of -29.5%, +345.5%, and +20.5% [12] Overseas Expansion - December export sales were 133,000 units, a year-on-year increase of 132.4% and a month-on-month increase of 0.9% [12] - The company aims to enhance its overseas sales through a diversified product matrix and the launch of plug-in hybrid models [12] Financial Projections - BYD's projected net profit for 2025 is 35 billion yuan, corresponding to a PE ratio of 25X [12] - The company is expected to benefit from economies of scale as overseas and high-end sales volumes increase, leading to improved profitability in the second half of the year [12]