Guoxin Securities·2026-01-12 13:24Investment Rating - The report maintains an "Outperform the Market" rating for the social services sector [4][31]. Core Insights - The report highlights that policies promoting service consumption are continuously being strengthened, injecting new vitality into the industry. Key initiatives include the emphasis on releasing service consumption potential and enhancing trade and investment facilitation in Hainan Free Trade Port [2][18][19]. - The consumer services sector outperformed the market, with a reported increase of 3.15% during the period from December 29, 2025, to January 11, 2026, surpassing the Shanghai Composite Index by 0.96 percentage points [13][14]. - Companies such as Tianli International Holdings and Renrui Talent saw significant stock price increases of 19.92% and 12.56%, respectively, during the reporting period [14][30]. Summary by Sections Industry and Company Dynamics - Recent policies in the service consumption sector are aimed at stimulating growth, including measures from the National Business Work Conference and Shanghai's 16 initiatives to enhance service consumption [2][18][19]. - The Sanya International Duty-Free City Phase III project has been capped, with a total investment of 7 billion CNY, expected to be completed in phases starting in 2026 [21]. - Ctrip's "Smart Engine 3.0" has improved product recommendation efficiency by over 8%, showcasing the impact of AI on the industry [23]. Stock Holdings Analysis - Core stocks in the Hong Kong market, such as Mixue Group and Gu Ming, have seen increased holdings, while others like Haidilao and Tianli International Holdings experienced slight decreases [3][30]. Investment Recommendations - The report suggests a continued focus on companies like China Duty Free Group, Huatu Shanding, and Ctrip Group, among others, as potential investment opportunities in the current economic environment [4][31].