Guohai Securities·2026-01-19 12:33Investment Rating - The report maintains a "Recommended" rating for the motorcycle industry [1] Core Insights - The motorcycle export market remains robust, with a year-on-year sales increase of 20% for total exports in 2025, reaching 12.6 million units [5][15] - The overall motorcycle sales for 2025 reached 16.99 million units, reflecting a year-on-year growth of 16% [15] - The sales of motorcycles with engine displacement greater than 250cc increased by 26% year-on-year, totaling 950,000 units [15][16] Industry Data Update - Total motorcycle sales (domestic + export) for 2025: 16.99 million units, with domestic sales of 4.39 million units (down 4% YoY) and exports of 12.6 million units (up 20% YoY) [5][15] - Breakdown of sales by engine displacement: - 150cc < displacement ≤ 250cc: 2.04 million units (up 8% YoY) - Displacement > 250cc: 950,000 units (up 26% YoY) [16][20] Company Tracking - Chunfeng Power: - Total motorcycle sales: 260,000 units (up 4% YoY) - Sales of electric motorcycles: 300,000 units (up 420% YoY) [6][24] - Qianjiang Motorcycle: - Total motorcycle sales: 383,000 units (down 12% YoY) - Sales of motorcycles with displacement > 250cc: 114,000 units (down 10% YoY) [7][30] - Longxin General: - Total motorcycle sales: 1.34 million units (down 15% YoY) - Sales of motorcycles with displacement > 250cc: 140,000 units (up 32% YoY) [8][18]