家用电器：家电国补落地，CES展出多款轮足扫地机器人

Investment Rating - The industry investment rating is maintained as "Synchronize with the Market" [3][7]. Core Viewpoints - The 2026 national subsidy policy for home appliances has been launched, with a focus on promoting low-carbon and smart products, while optimizing product structure [7]. - The subsidy scope has been reduced from 12 categories to 6, including refrigerators, washing machines, televisions, air conditioners, computers, and water heaters, with a subsidy of 15% on the selling price for energy-efficient products [7]. - The report highlights the rising costs of raw materials, particularly copper, which has increased by 39.18% year-on-year, prompting the industry to invest in aluminum applications for air conditioning [7]. - The robot vacuum cleaner industry continues to innovate, with a focus on deep cleaning capabilities, despite a decline in overall sales volume [7]. - The report suggests that the continuation of national subsidies will bolster consumer confidence, and leading players in the market are better positioned to pass on cost increases to consumers [7]. Summary by Sections - Investment Highlights: The national subsidy policy is expected to enhance the effectiveness of consumer incentives, with a focus on energy-efficient products [7]. - Market Trends: The report notes a significant increase in the sales of roller brush models, which have gained a market share of 41.20%, indicating a consumer preference for deep cleaning solutions [7]. - Technological Developments: Innovations in aluminum applications for air conditioning are being explored to mitigate the impact of rising copper prices, with industry leaders collaborating on standards and practices [7].