Shenwan Hongyuan Securities·2026-01-21 09:11Investment Rating - The textile and apparel industry is rated as "Overweight" indicating an expectation for the industry to outperform the overall market [4][10]. Core Insights - The report highlights a divergence in performance within the brand apparel sector, with expectations for growth in the non-woven fabric manufacturing segment and opportunities in the Australian wool cycle [4]. - Domestic demand for apparel has shown a modest increase, with retail sales of clothing, shoes, and textiles reaching 1.52 trillion yuan in 2025, reflecting a year-on-year growth of 3.2% [4]. - Export figures indicate a decline, with textile and apparel exports totaling $293.8 billion in 2025, down 2.6% year-on-year, while Vietnam's textile exports grew by 7% [4]. Summary by Sections Domestic Demand - Retail sales for clothing, shoes, and textiles in China reached 1.52 trillion yuan in 2025, with monthly growth rates of 6.3%, 3.5%, and 0.6% in October, November, and December respectively [4]. - The warm winter weather has negatively impacted winter apparel sales [4]. Export Demand - Textile and apparel exports amounted to $293.8 billion in 2025, with textiles at $142.6 billion (up 0.4%) and clothing at $151.2 billion (down 5.2%) [4]. - Vietnam's textile exports were $39.6 billion (up 7%) and footwear exports were $24.2 billion (up 5.8%), indicating a shift in the textile supply chain [4]. Brand Performance - High-end outdoor and niche sports brands are expected to maintain strong growth despite overall industry slowdowns [4]. - Anta, FILA, and outdoor brands are projected to see sales declines in Q4 2025, while brands like 361 Degrees are expected to grow by 10% [4]. Children and Women's Apparel - Women's apparel is facing challenges, but companies like Xinha and Ge Li Si are expected to show improvements in revenue and profitability [4]. - Men's apparel, particularly Haian, is projected to grow by 5% in revenue [4]. Home Textiles - Fuanna is still in a destocking phase, while companies like Luolai and Water Mercury are expected to perform steadily [4]. Non-Woven Fabric Industry - The non-woven fabric sector is benefiting from quality upgrades and expanding demand, with companies like Wanjian and Nuo Bang expected to see revenue growth of 10% to 20% [4]. Textile Manufacturing - The report notes that brands like Nike are experiencing performance fluctuations, impacting the manufacturing chain, while the Australian wool industry is expected to see price increases due to reduced supply and rising demand [4]. Investment Recommendations - The report suggests focusing on high-performance outdoor brands, discount retail, personal care, and sleep economy sectors for potential investment opportunities [4]. - Companies like Anta, Li Ning, and Tebu are highlighted as key players to watch [4].