SPDB International·2026-01-21 10:45Investment Rating - The report maintains a "Buy" rating for the company with a target price of HKD 97.3, representing a potential upside of 17.8% from the current price of HKD 82.6 [5]. Core Views - The report highlights that the performance of the two main brands, Anta and Fila, in Q4 2025 showed contrasting results, with Anta experiencing a slight decline in retail sales while Fila saw growth due to strategic adjustments by the new management [1][2]. - The long-term growth of the company is expected to rely on its multi-brand globalization strategy, despite short-term pressures on profit margins in 2026 [3][2]. - The report emphasizes that while the market sentiment may remain weak in the short term, the company's ongoing efforts in brand diversification and global expansion are likely to drive sales and profit growth in the long run [3][2]. Summary by Sections Financial Performance - Anta's revenue for 2023 is projected at RMB 62,356 million, with a year-on-year growth of 16.2%. The revenue is expected to reach RMB 79,961 million in 2025, growing at 12.9% [10]. - The net profit for 2023 is estimated at RMB 10,236 million, with a significant increase of 34.9% compared to the previous year. However, a decline of 15.9% is anticipated for 2026, with a recovery expected in 2027 [10][12]. - The operating profit margin is projected to decrease from 24.6% in 2023 to 22.8% in 2025, reflecting the anticipated pressures on profitability [12]. Brand Performance - Anta's brand retail sales in Q4 2025 recorded a slight decline of less than 1% year-on-year, while Fila's sales grew in the mid-single digits, attributed to effective management strategies [1][2]. - Other brands under the company are expected to maintain high double-digit growth in 2026, although at a slower pace compared to 2025 [2][3]. Market Strategy - The company plans to enhance its market investment in 2026, coinciding with major events like the Winter Olympics and Asian Games, which is expected to support brand visibility and sales [2]. - The report suggests that the market should focus on the strategic significance of new brand acquisitions for long-term growth rather than short-term performance impacts [3].