Investment Rating - The report aligns with the views of CITIC Lyon Research, indicating a positive outlook for Midea Group, with expectations of recovery in 2026 after a challenging 2025 [5]. Core Insights - Midea's dealers have reported continuous increases in factory prices, suggesting a potential rise in the industry average selling price (ASP) [5]. - The historical data on the relationship between volume and price is deemed less relevant, and rising copper prices pose a concern, although the situation in 2026 may differ from previous years [5][7]. - Midea's overseas OEM orders are expected to outperform ODM business, with higher margins and potential for market share growth [8]. - The company is focusing on increasing market share rather than solely on pricing strategies, with limited room for further volume expansion due to the early release of demand from the trade-in policy [6]. Summary by Sections Company Overview - Midea Group, founded in 1968, has evolved into a global technology group encompassing smart home, new energy and industrial technology, smart building technology, robotics, and automation [12]. Revenue Breakdown - Revenue by Product: - Smart Home: 81.0% - New Energy and Industrial Technology: 11.1% - Smart Building Technology: 7.9% [13] - Revenue by Region: - Asia: 66.8% - Americas: 17.3% - Europe: 12.0% - Middle East and Africa: 3.8% [13] Market Performance - As of January 20, 2026, Midea's stock price is 87.1 HKD, with a market capitalization of 86.75 billion USD and a consensus target price of 101.48 HKD [15].
美的集团（00300）：CSIWM个股点评2026年1月21日