GF SECURITIES·2026-01-25 05:28Investment Rating - The investment rating for the company is "Buy" with a current price of 77.05 HKD and a target value of 102.81 HKD [4]. Core Insights - In Q4 2025, the main brand of the company faced pressure, while the FILA brand showed signs of recovery, and other brands maintained high growth rates. The main brand's retail sales experienced a low single-digit decline year-on-year, whereas FILA's retail sales grew in the mid-single digits. Other brands saw retail sales growth of 35-40% year-on-year [8]. - The company is expected to maintain steady growth in 2026, driven by the "Lighthouse Plan," continuous store renovations, and new business models. The FILA brand is anticipated to continue its growth momentum, while other brands are expected to sustain rapid growth despite increasing competition [8]. - Earnings per share (EPS) forecasts for 2025-2027 are 4.70, 5.12, and 5.79 CNY, respectively. The company is assigned a price-to-earnings (P/E) ratio of 18 times for 2026, leading to a reasonable value of 102.81 HKD per share [8]. Financial Summary - Main revenue is projected to grow from 62,356 million CNY in 2023 to 94,684 million CNY in 2027, with growth rates of 16.2%, 13.6%, 9.4%, 10.0%, and 11.1% respectively [2]. - EBITDA is expected to increase from 19,708 million CNY in 2023 to 29,797 million CNY in 2027 [2]. - The net profit attributable to shareholders is forecasted to rise from 10,236 million CNY in 2023 to 16,198 million CNY in 2027, with a notable growth rate of 34.9% in 2023 followed by a 52.4% increase in 2024 [2]. - The company’s return on equity (ROE) is projected to be 19.9% in 2023, peaking at 25.3% in 2024, and stabilizing around 19.4% to 19.8% in the following years [2].