跨境出海周度市场观察:行业环境头部品牌动态投资运营产品技术营销活动-20260212
Ai Rui Zi Xun·2026-02-12 07:13

Industry Trends - The automotive industry is entering a new phase of "systematic overseas expansion," with the release of the "Automotive Data Export Security Guidelines (2026 Edition)" to enhance compliance and reduce cross-border risks[2] - China's self-developed games are projected to achieve overseas sales revenue of $20.455 billion by 2025, marking a year-on-year growth of 10.23%[2] - The lithium battery industry is expected to undergo a supply-demand restructuring by 2025, driven by technological innovations and overseas expansion efforts[4] - Uzbekistan is emerging as a key investment destination for Chinese companies, with a projected GDP growth rate of 7.7% by 2025 and a total foreign trade volume exceeding $81 billion[4] - The Chinese energy storage battery sector is experiencing a surge in overseas orders, particularly in Africa, where the demand for renewable energy solutions is high[5] Top Brand News - JD.com is testing its European online retail brand Joybuy in the UK, focusing on categories like maternal and infant products, with plans to double its overseas warehouse area by 2025[9] - Airwallex has completed a $330 million Series G financing round, achieving a valuation of $8 billion, and supports cross-border payments in over 200 countries[11] - Anta Sports has announced a strategic acquisition of a 29.06% stake in Puma for approximately $12.278 billion, aiming to revitalize the brand amid its recent financial struggles[12] - The Chinese tea brand Mixue Ice Cream has expanded its overseas presence to 4,733 stores, leveraging a low-price strategy to attract global consumers[14]

跨境出海周度市场观察:行业环境头部品牌动态投资运营产品技术营销活动-20260212 - Reportify