Investment Rating - The report maintains a "Buy" rating for the company [1] Core Insights - The company has issued a profit warning, expecting an adjusted net profit of 800-900 million yuan for 2025, which is below expectations and represents a year-on-year decline of 21-30% compared to 1.14 billion yuan in 2024 [7] - The decline in profit is primarily attributed to New Classics Media, which is expected to report a loss of 140 million yuan in 2025 due to goodwill impairment of approximately 1.8 billion yuan [7] - The online business and the company's proprietary copyright operations are expected to perform in line with expectations, with a good growth rate in copyright operations [7] - The company is transitioning from a "hit-driven" model to an "IP pool monetization" strategy, leveraging AI to reduce production costs and time for animated adaptations [7] - The company has launched a global toy co-creation plan to enhance its derivative product business, collaborating with top artists to incubate original IP [7] Financial Data and Profit Forecast - Revenue projections for the company are as follows: - 2023: 7.012 billion yuan - 2024: 8.121 billion yuan - 2025E: 7.265 billion yuan - 2026E: 8.002 billion yuan - 2027E: 8.661 billion yuan - Adjusted net profit forecasts are as follows: - 2023: 1.130 billion yuan - 2024: 1.142 billion yuan - 2025E: 843 million yuan - 2026E: 1.452 billion yuan - 2027E: 1.648 billion yuan [9][10] - The report anticipates a target price-to-earnings ratio of 30x for 2026, leading to a target market capitalization of 49 billion HKD, indicating a potential upside of 25% [7]
阅文集团（00772）：新丽传媒拖累25年利润，版权运营延续向上趋势